Along with headlines, product images on an e-commerce site capture the visitor's attention. Eisenberg gives examples of excellent use of photos from Harry and David...
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Donald Barnhart first used Mathematica to develop optical design and analysis software for his own research in optics. Now, scientists around the...
Tim Ash of SiteTuners discusses his session on optimizing landing pages and advertises the... calls to action, and conversion paths, we suppose, in his amorous...
In Part II of the Google Content Network series, Julie and Jasper cover campaign optimization strategies for advertising success on the content network.